‘Stuff we all get” refers to the promotional merchandise that companies send to their customers, clients, and employees. Swag can include anything from custom hoodies, backpacks, water bottles, watches to keychains. It can be used to:
What is Swag Management?
- Improve brand image
- Giveaway at exhibitions
- Mail to new employees
- Convert Prospects
- Back-up overall sales efforts
- Retain old customers
- Gift clients on special occasions
More About Swag Management
- Swag management is purchasing swag items, designing, storing, printing, and distributing them to the intended audience in a streamlined manner.
- Manually, this process requires months of searching for suppliers, getting designers to design the artwork for your swag, searching for printers and carriers, and organizing every step of the process yourself.
- Along with time, space, costs, and efforts, it can cost you a lot of headaches and troubles. That’s when a swag management platform comes into the picture.
PostGrid’s Swag Management Platform
- PostGrid’s swag management platform can help you automate all your swag marketing tasks and streamline them.
- You need not store swag anymore as the inventory is handled elsewhere.
- Choose any swag items of your choice and get started.
- Design them anyhow you want without any designing skills.
- Get your swag delivered at any venue and on any date that you select.
- Track, record, and measure everything for your analysis.
- Send branded swag to prospects, clients, and employees on several occasions.
Automate Swag Mailing
- Companies can integrate their platforms or CRM software with our open API for swag mailing.
- Plan a swag marketing campaign and automate it using a swag management platform like PostGrid.
- You can cut-off manual efforts and save your company time. PostGrid is integrable with various platforms like Salesforce, Hubspot, Marketo, Magento, Zapier, Zendesk, and many others.
- All tasks from designing, printing, storing, packing, and mailing can be automated through our platform and API.
Choose From a Wide Range of Branded Swag
- Caps, t-shirts, notebooks, pens, mugs, bags, stress balls, bottles, wallets; anything from office supplies to tech devices can be customized and sent under swag marketing.
- Marketers can select any item they want and personalize it or send a swag package of more than one item, as per their requirements and budget.
- Brainstorm new and unique ideas with us and get them designed, printed, and delivered quickly.
Need Swag Items At an Event?
- If you have an upcoming event or trade exhibition where you need your branded swag merchandise, a swag management platform is the first place to start from.
- Organize your branded products through one unified platform and let it take care of sorting, labeling, and shipping them off to your destination.
- Handling events can be a hectic task in itself. Hence, using a swag management platform to handle your swag can help reduce the hard work, enabling you to focus on the event.
Engage Your Audience Memorably
- Send beautiful and appealing swag to your customers, employees, and stakeholders.
- Capture your audience by reaching their physical mailboxes and connecting with them personally.
- You can send highly personalized and thoughtful items to make it a memorable experience for your customers.
- Everybody likes getting gifts; why not brand and send them as marketing collaterals to engage your audience? PostGrid can help you with it and reduce the workload excessively.
Empower Your Team to Send Swag by Themselves
- Businesses can empower their team members to order swag themselves from the swag management platform to speed up and streamline the entire process.
- You can view all the swag requests made and have the power to approve them before sending.
- All these requests can be seen together in one place for marketers to have a consolidated view of their swag marketing activities.
Effortless Print and Mail Fulfilment
- We store all the swag for you so that you don’t have to worry about warehousing.
- You can get your branded items designed and printed in advance, or you can get it done on-demand.
- Either way, PostGrid takes complete care of printing and mailing fulfillment.
- Get your brand logo and marketing texts printed on anything you want with just a couple of clicks.
- You can get it mailed anywhere – to a nearby locality, a trade show in another city, or your prospects residing in another continent.
- Streamline All Your Swag Marketing Activities. Swag marketing is an excellent tactic and can be an effective addition to your marketing funnel.
- Ordering swag, organizing all the items, and shipping them does not have to be hectic and time-consuming for you anymore.
- Using a swag management platform like PostGrid, you can centralize all your swag marketing activities in one place.
Get Campaign Insights and Timely Reports
- Know about the swag products that are doing good and should be re-ordered.
- With the help of campaign analytics, you can get a detailed view of your campaign performance.
- You can also mix and match various swag items to test and see which one works the best for your company.
- Track your spendings and budget for smooth planning of your marketing activities.
Grab Attention and Drive Actions
- Get to know your prospects personally and send them relevant products.
- PostGrid can help you segment your audience as per specific demographics, enabling you to send swag items accordingly.
- You can create attention-grabbing items and induce your customers to take action instantly.
- Drive conversions with a direct CTA backed up with exciting offers.
Directly Connect with Your Old and Prospect Customers
- Include swag mailing in your marketing activities and connect with your old customers and targeted prospects directly.
- Cut through the routine calling and emailing tasks; send a swag item with a personal note to re-engage your customers.
- It also helps maintain customer loyalty and retention. PostGrid can help you use swag marketing efficiently to increase signups and engagements.
Send Swag to Your New Recruits
- Welcome the new recruits to your company by sending them customized onboarding swag kits.
- Strengthen relations with your employees by making them feel known and appreciated.
- Companies need to order new swag items every time they hire a bunch of new employees.
- PostGrid’s swag management platform can help you with it anytime you want.
Conduct Giveaway Campaigns and Benefit Your Current Customers
- Giveaway campaigns act as a way to prompt and motivate your audience to take some action in exchange for a personalized swag product.
- PostGrid can help you create customized landing pages for your customers featuring some swag items. They can redeem the item they want after taking the desired action.
- You can involve your customers interestingly by conducting such swag giveaway campaigns. These personalized URLs can also be emailed to your customers or posted on social media.
- Send swag to your existing customers on referrals or as part of loyalty programs. It will benefit your customers and encourage them to stay connected with your company.
- Taking care of current customers can help companies get repeat and referral business. It helps keep the current flow of the business running smoothly.
Get Rid of the Swag Dungeon
- No more setting up a separate room at your office to store swag products that you can label and ship whenever required.
- This room, often referred to as a swag dungeon, can be tiresome to organize and sort frequently.
- Rather, set-up a swag management system with PostGrid and get rid of the storing and organizing tasks.
Increase Engagements and Boost Sales
- Mail branded swag to your cold accounts for increasing re-engagements—boost sales by sending personalized swag to prospects and fresh leads, including compelling offers and messages.
- A thoughtful swag product sent along with a fair deal offer is likely to be accepted and closed.
All-In-One Services with Mailing Accuracy
- PostGrid provides automation for all your swag marketing tasks. From ordering, storing, designing, printing, packing, addressing, to mailing – our platform can do everything for you altogether.
- You just need to make a few selections and command our platform or API. Companies no longer need to search for swag suppliers, designers, printers, and mailing vendors separately.
- Our all-in-one services are curated to assist you from start to end without having to go anywhere or put in any manual effort.
- PostGrid takes care to mail your swag to the correct addresses without any delays or other issues.
- You can rely on us for accurate and timely mailing. For events, you can select the delivery dates you want, and PostGrid can get it delivered exactly on those dates.
- Our tool’s address auto-complete, standardization, and verification solutions can validate all your addresses, ensuring that all your swag items reach the right place at the right time.
Try New Combinations with Our Diverse Customizations
- There are plenty of customization options available for you. You can select any item you want and get your logo and artwork printed on almost any collateral.
- Companies can personalize every swag item for creating a better impact on the recipients.
- You don’t need to have any designs for creating the artwork. Simply select from one of our in-built designs or create your own artwork through our platform.
- These designs can be saved and reused whenever you want.
- With numerous font, color, image, background, and text options, you can literally create any design you want and get it printed on any swag product of your choice.
Measure and Track Everything
- You can measure your campaign performance through unique QR markers or personalized URLs.
- Many people post pictures of the swag sent by you on social media platforms. Hence, you can include hashtags, codes, and social media profiles to easily track engagements and drive more people to your online channels.
- PostGrid helps you track your sent swag mailpieces in real-time and keep a record of everything.
Global Coverage
- PostGrid can mail your swag anywhere you want. It allows you to ship internationally at very reasonable rates.
- The mailing accuracy we provide helps avoid any reshipping costs and wastages.
- You can easily plan, print, and send swag items anywhere across the world – giving you an opportunity to advertise your brand globally.
Custom Dashboard and Dedicated Support Team
- Everything you need is always available on your custom dashboard. With PostGrid’s swag management platform, you can view your mailing history, contacts, saved templates, used collaterals, and all other details through the dashboard. Our easy-to-navigate platform can easily help you conduct a swag marketing campaign and control all its activities through one dashboard.
- PostGrid’s technical team is available for you 24×7. In case of any queries or technical assistance, you can always contact us on the toll-free number, and we will get back to you instantly.
- Our swag management platform strives to assist you at any time and in all your marketing tasks – reducing your workload and making everything easier for you.
On-Demand and Bulk Swag Mailing:
- PostGrid allows you to order and send swag as per your convenience and needs.
- You can order any number of swag items to be custom printed and shipped with us—no need to stress about the volume of the items needed or the time available with you.
- Our flexible platform and scalable API can accommodate all your needs and help you get your swag printed and delivered smoothly.
PostGrid provides a smart, efficient, and reliable swag management platform to all businesses' sizes and models. There are no minimum volume requirements or monthly fees. Just sign-up, add swag items, customize and personalize them, import addresses or build new mailing lists, and command us to print and mail them on your behalf.
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